Privacy Policy

PMS 100 LLC ("PMS 100," "Company," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website hksuites24.com, stay at one of our properties, or otherwise interact with our Services.

Founded in May 2023, PMS 100 LLC is a hospitality management company headquartered in Dallas, Texas, operating hotel and motel properties under the HK Suites group. Our team of 15 professionals across technology, analytics, management, and operations is dedicated to keeping your information secure and handling it responsibly.

By using our Services, you consent to the collection and use of your information in accordance with this Policy.

• Process reservations, payments, check-ins, and check-outs
• Provide customer service and respond to inquiries
• Communicate booking confirmations, updates, and important notices
• Personalize your experience
• Operate, maintain, and improve our Website and properties
• Analyze trends and forecast demand
• Comply with legal, tax, and regulatory obligations
• Detect and prevent fraud and security incidents
• Send marketing communications where you have opted in

We do not sell your personal information. We may share with trusted service providers (cloud hosting, payment processors, analytics, IT support), business partners (property staff, OTAs), legal and regulatory authorities when required, and successor entities in the event of a merger or acquisition. All providers are contractually bound to handle your information confidentially.

We implement industry-standard administrative, technical, and physical safeguards including PCI-DSS compliance for payment data, encrypted transmission and storage, role-based access controls, regular security reviews, secure backups, and employee training. While we take security seriously, no method of transmission or storage is 100% secure.

Reservation and financial records are retained for a minimum of 7 years to comply with U.S. federal and Texas tax requirements. Account information is retained while active. Marketing data is retained until you opt out. When information is no longer needed, we securely delete or anonymize it.

Our Website uses essential, analytics, functional, and marketing cookies. You can manage or disable cookies through your browser settings; disabling certain cookies may affect Website functionality.

Depending on your state of residence, you may have rights to access, correct, delete, opt out, request data portability, and non-discrimination. To exercise any of these rights, contact us at mitul.p@hksuites24.com. We respond to verified requests within 30 days.

Our Services are not directed to children under 13, and we do not knowingly collect information from children under 13 in compliance with COPPA. If we learn we have inadvertently collected such information, we will promptly delete it.

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of those third parties. We encourage you to read their privacy policies.

PMS 100 LLC is based in the United States and operates its data systems within the U.S. By using our Services from outside the U.S., you consent to the transfer of your information to and processing in the United States.

If you are a Texas resident, you may have additional rights under the Texas Data Privacy and Security Act (TDPSA) including the right to access, correct, delete, and obtain a portable copy of your personal data, and to opt out of certain types of processing. Contact mitul.p@hksuites24.com to exercise these rights.

We may update this Policy from time to time. Material changes will be communicated by posting the updated Policy with a revised "Last Updated" date and, where appropriate, by email or prominent notice on the Website.

PMS 100 LLC — Attn: Privacy Officer

Email: mitul.p@hksuites24.com

Headquarters: Dallas, Texas, United States